Australia says content laws already working after Nine-Google deal reports

Australia on Wednesday said promised laws forcing tech giants to pay media outlets for content had already succeeded after reports that publisher and broadcaster Nine Entertainment Co Holdings Ltd agreed on a licensing deal with Google.
The Alphabet Inc owned company agreed to pay Nine more than A$30 million ($23.25 million) a year for its content, two of Nine’s newspapers reported, citing unidentified industry sources. The deal would be formally signed in the next two weeks, the newspapers said.
A Nine spokeswoman declined to comment to Reuters. A Google spokesman also declined to comment.
Nine would be the second major Australian media company to reach an agreement with Google just as the country’s parliament prepares to pass laws giving the government power to set Google’s content fees.
On Monday, Nine rival Seven West Media Ltd said it had reached a deal that local media reported would also involve the U.S. company paying it A$30 million a year.

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