At $4 billion, YouTube biggest video platform by revenue in Asia-Pacific

At just over $4 billion, Google’s YouTube is the biggest online video platform in the Asia-Pacific or APAC region. The Chinese iQiyi and Tencent come at number two and three. At just under $1.5 billion, Netflix is the sixth-largest by revenues.

It is estimated to hit 13.2 million subscribers in the region by the end of this year. Disney’s Hotstar is a distant eighth after Amazon Prime Video, says a report released by Singapore-based Media Partners Asia on Wednesday (see chart). It confirms the trend India has seen with YouTube dominating the market so far. In 2018, YouTube reached a gargantuan 265 million Indians every month, with over Rs 2,000 crore in revenues making it a medium-scale broadcaster in its own right.