ASUS launches new Zenbooks with AMD Ryzen processors

Taiwanese tech company Asus, and Advanced Micro Devices (AMD), today launched a set of AMD-powered laptops, the ZenBook 14 and ZenBook Flip 14 at an event in New Delhi. The ZenBook is Asus’ premium laptop series in the ultra-thin category.

Asus also showcased the AMD-powered, ultra-slim gaming laptop, the ROG Zephyrus G, and a gaming desktop ROG Strix GL10DH.

Asus is aiming for an 18 per cent share of the consumer notebook market in India by the end of 2020 and has been pro-actively launching new notebooks in the country, recently introducing the dual touch-screen line-up of laptops, and is now following that up with a range of AMD-powered machines, specifically based on the second generation Ryzen processor, which brings in a set of learnings and adapting features that enables AI to be used for customisation.