Apple warns against unauthorised tracking after China workaround
The Cupertino, California-based technology giant plans to release a software update called iOS 14.5 in coming weeks that requires users to give permission before apps can track them across other services and websites for targeted advertising.
Facebook Inc. and other digital ad companies worry that most people won’t give permission, crimping their revenue.
Several Chinese technology companies, including Baidu Inc., ByteDance Ltd. and Tencent Holdings Ltd., are preparing workarounds for Apple’s new policy, according to the Financial Times.