Apple sends out invite for iPhone 13 launch on September 14

Apple sent out invitations to a September 14 event at the company headquarters in Cupertino, California, where the company is speculated to unveil new iPhones along with other highly-anticipated products. The event starts at 10 a.m. PT/10:30 pm IST and will be streamed online. Apple has used California Streaming as the catchline for the event next week.

Apple usually holds in-person fall hardware events inviting the media from across the globe, but for the past year, it has switched to digital-only format due to the ongoing Covid-19 pandemic. Apple events are known for creating the pre-hype around its products, a format which has now become standard in the tech industry.