Apple captures 42% share, Samsung largest smartphone OEM globally

New Delhi: Riding on the success of its iPhone 12 series, Apple captured 42 per cent market share (by value) in the global smartphone market that posted a record $113 billion in sales for the first time in the first quarter (January-March) this year, according to a new report.

Samsung regained its top spot as the world’s biggest original equipment manufacturer or OEM (by volume) with shipments reaching 76.8 million units in Q1 2021, according to Counterpoint Research.

Global shipments grew 20 per cent (YoY), reaching 354 million units, led by OPPO, vivo, Xiaomi and Apple.