Apple beats Samsung for 2nd Spot in tablets

Apple has overtaken Samsung to capture the second rank in India’s tablet market with 29% market share in the January-March quarter of 2021, helped by demands of work from home and online studies. According to the latest report by research firm CyberMedia Research (CMR), Lenovo continued to lead the tablet market, followed by Apple and Samsung. Apple iPads continued to perform exceptionally in India witnessing more than 140% year-on-year growth.

“Driven by the everything-from-home trend, Apple had a breakout quarter with iPad shipments growing a phenomenal 144% year-on-year in Q1 2021. Apple’s success is remarkable, as it lacks the cost-advantage that Android tablets have,” Prabhu Ram, head-industry intelligence group, CMR, told IANS.