Amazon unifies grocery stores into single online store called Amazon Fresh

E-commerce giant Amazon on Friday announced that it has completed the integration of its grocery stores Fresh and Pantry into a single unified store called Amazon Fresh. The new store, available across over 300 cities in India, continues to offer customers unbeatable savings, a wide selection of products, and fast and convenient delivery options in one single online destination.

“We are a customer obsessed company and continue to listen to our customers to offer them enhanced shopping experiences, a wide range of selection, and the best value and convenience. In February this year, we announced the integration of the Pantry store into Fresh in select cities and customers loved the convenience of shopping for daily groceries coupled with unmatched savings,” said Siddharth Nambiar, Director, Category Management, Amazon India. “Today, we’ve completed the integration of both stores into a single online store called Amazon Fresh across 300+ cities in India. Customers will continue to enjoy super value savings, a wide selection of products, and convenient delivery options. They also get an upgraded shopping experience, with a dedicated app-in-app for grocery, and convenient features like personalized widgets and reminders to ensure that frequently shopped items aren’t forgotten during checkout.”

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