Amazon product reviews will get some ‘help’ from AI, here’s how

Generative AI is slowly spreading its views and is being used by individuals as well as organisations. According to a report by CNBC, Amazon will use generative AI to summarise the product reviews on its site. Amazon has confirmed that the feature is currently under testing. However, it didn’t reveal which AI model — ChatGPT or others — is being put to work to summarise the product reviews. “We are significantly investing in generative AI across all of our businesses,” Amazon spokesperson Lindsay Shanahan said in a statement to CNBC.

How will AI work in product reviews?

It’s not as if the product reviews published on Amazon will be written using.