Amazon Prime Day on August 6, 7: Local SMBs and start-ups to put up over 1,000 products on sale

E-commerce giant Amazon on Thursday said it is bringing over 1,000 products by start-ups and Small and Medium Businesses (SMBs) for its Prime Day sale. According to the company, the sale will be held from August 6 to August 7. This is expected to give thousands of local shops their debut on Amazon platform in India this year. The products will be included in 17 categories including health and personal care products.

The company said that these products will be introduced on Amazon’s Launchpad program. It is to note that Launchpad is a global program that displays and delivers unique and differentiated products that are produced by startups or emerging brands to customers. “Prime Day in India will also see artisans and women entrepreneurs from Karigar and Saheli offer deals on unique products like handmade products from Tribes India, Blue pottery by Aditya Blue Pottery, Jewelry from Giva and more,” the company said in a statement.