Amazon partners with US government agency to combat counterfeit goods

Amazon has partnered with the US government’s counterfeit watchdog to launch a joint operation to prevent fake goods from entering the country.

Amazon’s joint operation with the US government’s National Intellectual Property Rights Coordination Centre (IPR Centre) will analyse data and conduct targeted inspections at US ports of entry aimed at preventing counterfeit products from entering the US supply chain, the e-commerce giant said on Tuesday.

“This joint operation is our latest public-private initiative bringing us one step closer to border security,” IPR Center Director Steve Francis said in a statement.

Amazon said that it conducts investigations and sidelines inventory if the company suspects a product may be counterfeit.