Amazon India to waive 50% fee for new sellers in festival season

Amazon.com Inc’s Indian arm said on Monday it will halve the fee for new sellers on its platform as the e-commerce giant gears up for the festive season in one of its key markets.

All new sellers registering on Amazon.in between Aug. 28 and Oct. 26, and launching within 90 days, can avail a 50% waiver on the amount they pay to sell their products through the website, it said in a statement. “We have over a million sellers from India who will have the opportunity to showcase their products to customers across the country during the festive season,” said Vivek Somareddy, Director Fulfillment Channels at Amazon India.