Amazon India partners with handicraft development body COHANDS to support over 50,000 artisans, weavers

Ease of Doing Business for MSMEs: Amazon India on Wednesday announced it has signed a memorandum of understanding (MoU) with the Council of Handicrafts Development Corporations (COHANDS), the apex body of 30 central/state government handicrafts and handloom development corporations to support the growth of over 50,000 artisans and weavers associated with over 100 craft clusters. Amazon said the collaboration, under its Karigar programme, will also benefit 55 artisanal clusters funded by the MSME Ministry’s Scheme of Fund for Regeneration of Traditional Industries (SFURTI).