Amazon Great Indian Festival has been the biggest ever in history: Tiwary

E-commerce firm Amazon said that its month-long Great Indian Festival (GIF) 2023 has been the biggest-ever shopping event for its customers, sellers, and brand partners across the length and breadth of the country. The Amazon Great Indian Festival 2023 started on October 8, with 24 hours of Prime early access. The company said over 38,000 sellers achieved their highest-ever single-day sales. More than 40 lakh new customers shopped for the first time for products and brands.

“The Amazon Great Indian Festival 2023 has been the biggest ever in history,” said Manish Tiwary, country manager, India Consumer Business, Amazon.