Amazon, Flipkart sales to debut smart wearables, audio tech by Indian brand ‘Play’

PLAY, a Delhi based startup is entering the wearable and audio technology market in India. PLAY aims to make advanced technology accessible to new-age consumers and passionate enthusiasts who use tech to achieve their desired experiences.

To begin with, PLAY will introduce two new product lines in the market – PLAYFIT and PLAYGO. PLAYFIT will offer a range of best-in-class smartwatch(es) and smart band(s), while PLAYGO will introduce next-gen wireless neckband(s) and headphone(s). PLAY is all set to debut at the two biggest online festivals in India – The Amazon Great Indian Festival (28/29th September – 4th October 2019) and Flipkart Big Billion Day (29th September – 4th October 2019).