Amazon, Flipkart sales: Smartphones lead the biggest ever opening for e-tail giants on day-1

Amazon.in, which started its festive sale on Saturday, said it has seen its “biggest over opening” and claimed it has sold premium smartphones worth Rs 750 crore within 36 hours on its platform. Arch-rival Flipkart – which is backed by American retailer Walmart – also expressed exuberance saying it had seen 2-fold sales growth on the first day of its ‘Big Billion Days (BBD)’ sale compared to the opening day of the last year’s festive sale.

Both companies, however, remained mum on the total business generated on the first day of the sale. The ongoing sale is to close on October 4.