Amazon expands vernacular support for MSMEs; adds another language for local sellers to sell better

Technology for MSMEs: E-commerce company Amazon has further expanded its seller-centric vernacular and video-enabled initiatives to ease registering, onboarding, and selling on the marketplace. The company has now launched its seller registrations and account management services in Kannada. This also included managing orders, inventory management, and accessing performance metrics. The sellers will also have access to Seller Support Services and Seller University videos and tutorials in Kannada. The new language addition will benefit more than 35,000 Amazon sellers and ‘lakhs of new sellers’ from Tier-I cities and beyond markets including Bengaluru, Mangaluru, Hubballi, Kalaburgi, and Mysuru, according to the company.