Amazon drops products from its desi Global Store

BENGALURU: Indian consumers will find it hard to buy goods from the US directly via Amazon’s Global Store in India because of the recent FDI norms for online retailers that were implemented from last month. Launched with much fanfare in late 2016, Amazon’s Global Store has become virtually non-existent here with a sharp fall in the items listed on the platform.
Amazon Exports Sales LLC is the main entity for the Global Store, selling directly in India. From a peak of 6 million products before February, there were just about 6,000 products under this entity on Amazon India last month, according to Marketplace Pulse — a data platform on online marketplaces.
“The first urgency was to take care of the India business. Over the past few weeks, gradually, Global Store has become non-existent,” a person aware of the matter said. New FDI rules bar sellers with equity interest from the marketplace from selling on that particular platform itself.