Almost half urban Indians see online shopping as a norm: Survey

Even as there are signs that the nationwide lockdown to curb COVID-19 has led most urban Indians to see online shopping as the norm, a survey has revealed that this shift is restricted to only specific categories, including gadgets, beauty and personal care among others.

Close to half (44 per cent) of urban Indians said they are more likely to shop online once the lockdown is over, while 21 per cent said they are less likely than before to shop in physical retail stores, according to a survey by global market research and data company YouGov.