Alibaba, JD.com say US was top seller to China during Singles’ Day event

BEIJING/SHANGHAI (Reuters) – Alibaba and JD.com said the United States was the top seller of goods to China during the Singles’ Day shopping extravaganza that generated about $116 billion in merchandise volume for the pair.

Singles’ Day is usually a one-day sales event, the world’s biggest, eclipsing Black Friday and Cyber Monday in the United States. Many online companies offer deals at the event.

This year, companies including Alibaba Group Holding Ltd and JD.com Inc offered promotions over several days, with sales widely interpreted as indicative of China’s rebounding post-virus economy.

Customers, unable to travel abroad because of the COVID-19 pandemic, snatched up deals from brands including Huawei Technologies Co Ltd [HWT.UL] and Fast Retailing Co Ltd’s Uniqlo.