Airtel, Google partner to offer cloud, genAI solutions to enterprises

Bharti Airtel and Google on Monday announced a partnership to offer cloud and generative artificial intelligence (AI) solutions to businesses in the country.

The companies will provide businesses with solutions like geospatial analytics, location intelligence for spotting trends, predictive capabilities, market assessment, site selection, risk management, and asset tracking.

Other solutions such as voice analytics for conversational applications trained across languages, marketing technology to forecast consumer behaviour, perform tailored audience segmentations, and streamline content creation, will also form part of the offering.