6 in 10 find hidden charges on online banking platforms, shows data
By
Binu Mathew
Six in every ten users have witnessed a dark pattern such as drip pricing or hidden charges on online banking platforms, according to a report by community platform LocalCircles.
Respondents to the survey said they experienced hidden charges which were not disclosed upfront but were debited from their account later. Drip pricing is a practice of presenting a low price for products or services, but increasing it incrementally towards the end of a sale by adding hidden fees.