‘Paper tablet’ remarkable, could challenge Apple, Samsung, Lenovo: Experts

Mumbai: Apple, Samsung and Lenovo’s premium tablets could face competition in the India market in future from a new entrant, Norway-based ‘paper tablet’ brand, remarkable, said experts, who added that the note taking and reading device could appeal to Indian students in tier-1 cities.

“reMarkable brings a very interesting premium positionsing unlike other high-end tablets in the market,” said Bharath Shenoy, senior analyst at technology research firm IDC India. “It is a simple, distraction-free gadget without internet which shall appeal to parents who want to keep young children away from browsing, calls, messaging, gaming and other applications. The brand should look at B2B tie-ups with educational institutions such as schools and colleges in tier-1 cities.”