FIH inks four-year media rights deal with Viacom18
By
Biju Kumar
The International Hockey Federation (FIH) has signed a major media rights agreement with Viacom18. This agreement runs for a four-year cycle (2023-2027) and includes all FIH events, except the FIH Nations Cup.
As part of the partnership, Viacom18 will broadcast and stream the upcoming FIH Hockey Olympic Qualifiers, the first ever FIH Hockey5s World Cup, the FIH Hockey Pro League, and the 2026 FIH Hockey World Cup on Sports18 and JioCinema, respectively.