Jio Haptik launches Gen AI-powered customer experience platform Contakt

Enterprise conversational AI platform Jio Haptik on Wednesday said it has launched a Generative AI-powered customer experience suite called Contakt powered by large language models (LLMs). It is designed to enhance the user experience throughout the customer lifecycle, enabling every brand to have a ChatGPT-like solution of their own.

The company said Contakt empowers customers with self-serve options and automation of routine tasks, and improves agent productivity with Co-pilot offerings. Further, the suite’s analytics engine helps track bot and agent performance, and optimize for better customer outcomes with AI-powered recommendations.