Disney+ Hotstar hits 5.3 crore peak viewers as India advances to ICC Men’s Cricket World Cup 2023 finals
Disney+Hotstar achieves peak concurrency of 5.3 crore viewers during the ICC Men’s Cricket World Cup 2023 semi-final between India and New Zealand. Virat Kohli secures his 50th ODI century, surpassing Sachin Tendulkar’s record. The Indian team remains unbeaten in the tournament, now just one match away from the trophy.
Disney+ Hotstar, in collaboration with the International Cricket Council (ICC), recently added MaxView – a technological innovation that allows cricket fans to watch the game in vertical mode (9X14 portrait view) for the very first time in the history of streaming cricket. This feature facilitates a one-handed viewing experience, aligning with the way most users consume content.