Netflix plans to raise ad free service prices after actors’ strike ends

Netflix is planning to raise the price of its ad-free service after the ongoing Hollywood actors’ strike ends, the Wall Street Journal reported on Tuesday, sending the streaming company’s shares up more than 3%.

Netflix is discussing raising prices in several markets globally, but will likely begin with the United States and Canada, the WSJ reported, citing people familiar with the matter.

It was not immediately clear how much Netflix will raise prices by or when exactly the new prices will take effect, according to the report.

Netflix declined to comment on the report.