Are ‘affordables’ key to India market?

Multiple reports and analyses indicate a massive growth in the foldable phones segment both internationally and in the India market. While the devices are priced much over Rs 30,000 in the premium category, multiple smartphone makers are acting to bank upon what they see as being affordable in the India market while not compromising on the experience.

Samsung remains the market leader in the foldables segment, with its newly-unveiled Galaxy Z Fold 5 and Galaxy Z Flip 5 are priced at Rs 1,54,999, and more, and Rs 99,999 and more, respectively. At the same time, Motorola’s offerings razr40 ultra and razr40 are priced lower at Rs 89,990 and Rs 59,999, respectively.