Elon Musk makes it ‘easier’ for users to make money off X

Earlier this month, Elon Musk-owned X (erstwhile Twitter) announced certain changes to its ads revenue sharing program. The program encourages creators to post engaging content and then get a cut from X’s advertising revenue — hence the name of the program. Now, X has revealed that it is making it more ‘easier’ for creators to make money. In a post on the social media platform, X Support account said, “We’ve lowered the eligibility threshold for ads revenue sharing from 15M to 5M impressions within the last 3 months. We’ve also lowered the minimum payout threshold from $50 to $10.” So users now need to get 5 million impressions and not the earlier criteria which was set at 15 million.