‘Nearly 500 million TV viewers tuned in to watch IPL till play-off stage’

Indian Premier League (IPL) 2023 has become the most-watched edition ever with nearly 500 million viewers watching the tournament on television till the play-off stage, as per the Broadcast Audience Research Council (BARC) data shared by the official broadcaster Disney Star.

The live broadcast of the IPL 2023 attracted 496 million viewers who spent 40.9 billion minutes consuming the media property. The BARC data is for Urban + Rural, 2+ target groups including out-of-home (OOH) viewership. The viewership figures don’t include the data for the final match between Chennai Super Kings and Gujarat Titans.

The broadcaster further stated that the second qualifier between Gujarat Titans vs. Mumbai Indians became the highest-rated playoff match ever by registering a peak TV concurrency of 61 million viewers.