Samsung launches Made in India 4K OLED TV range from Rs 169,990 onwards

NEW DELHI: South Korea’s Samsung on Thursday launched its ‘Made in India’ range of 4K OLED TVs in India with prices from Rs 169,990 onwards.

The Samsung OLED TV range includes two series, S95C and S90C. Both are available in three size options; 77-inch, 65-inch, and 55-inch, and the price starts from Rs 169,990.

Samsung OLED TVs come with a ‘Neural Quantum Processor 4K’ for very high-resolution visuals and screen brightness. The processor is paired with 4K Upscaling feature to enhance resolution irrespective of the original resolution. The processor also utilises AI-based algorithms and HDR OLED+ to optimise the display contents.