JioCinema reports record 1,300 crore views in first five weeks of IPL

Reliance-owned JioCinema, which has the live streaming right for Tata IPL, on Thursday said it has clocked over 1,300 crore video views in the first five weeks of the T20 cricket tournament.

The average time spent per viewer per match touched 60 minutes, said a statement from JioCinema, an OTT platform owned by Viacom 18.

“JioCinema continues to grow from strength to strength every week and it is based on clear evidence of consumer’s outright preference of catching the TATA IPL on digital,” said Viacom18 Sports CEO Anil Jayaraj.