YouTube amps up digital play, launches Shorts for TV

Google-owned video platform YouTube is bringing YouTube Shorts to TV screens. Over the coming weeks, viewers will be able to watch YouTube Shorts videos – 60 seconds or less – on TV models (2019 and later) and on newer game consoles.

“Bringing Shorts to our community has transformed the way people create and watch video on YouTube. When we introduced this new format, we optimised the experience for the mobile creators and viewers. Today, we’re expanding viewing access to our fastest growing surface – the TV screen,” Neal Mohan, chief product officer said in a blog post.