Q2 smartphone shipment figures drop by 5% due to declining demand

A new report has shown that smartphone shipments reached 36.4 million units in the second quarter (Q2) of India, a 5 per cent decrease from the previous quarter, with major brands struggling to shift units as consumer demand dwindled.
Xiaomi retained its market-leading position, shipping 7 million units, despite experiencing another quarter of both annual and sequential decline.
With 6.7 million shipments, Samsung came second, pulling closer to Xiaomi.
Remaining in third place, realme shipped 6.1 million units, while vivo and OPPO completed the top five, shipping 6 million and 5.5 million units, respectively.
“Top Chinese brands, such as Xiaomi, vivo and OPPO, struggled with government scrutiny as well as financial problems. But the business impact remained limited, with no major changes in the vendor shares,” said analyst Sanyam Chaurasia.

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