Unsure if JioPhone Next will drive featurephone to smartphone migration: Vittal

Kolkata: Bharti Airtel managing director Gopal Vittal downplayed the impact of the newly-launched JioPhone Next, saying he isn’t sure if the new 4G device — jointly developed by Reliance Industries (RIL) and Google – would be able to drive mass migrations from feature phones to smartphones due to its current pricing.

He though said that Airtel’s recent Rs 6,000 cashback offer available on purchase of a wider range of 4G devices priced upto Rs 12,000 was seeing “high interest” across several circles like Rajasthan, UP, West Bengal and AP suggests that there’s high interest in our cashback offer”.