Accenture helps Britannia digitise manufacturing units, warehouses

Accenture has helped Britannia Industries Ltd (BIL), India’s largest bakery foods company with presence in over 80 countries, accelerate innovation, capture value and improve the customer and supplier experience through a digital transformation programme.

As part of the partnership with Britannia, Accenture designed, developed and deployed a technology system based on SAP S/4HANA. The new system has increased the visibility and accessibility of data across the organisation and enabled deeper use of automation and analytics to guide business decisions.

The enterprise-wide programme is focused on modernising Britannia’s business model by digitising essential services and processes, allowing the company to better respond to changing market trends.