Viacom18 picks up media rights of LaLiga, to telecast matches on MTV India, Voot

Viacom18, the joint venture between Reliance Industries-owned Network18 and US-based Viacom Inc, has picked up exclusive media rights for Spain’s globally followed football league, LaLiga.

The three-year deal will re-introduce La Liga and clubs like Real Madrid and Barcelona to the TV audiences in the country, as the league did not have a broadcast partner for the last two years.