BookMyShow to roll out homegrown streaming service

India’s largest movie and events ticketing service BookMyShow is branching out in the movie streaming space with a homegrown transactional video-on-demand (TVOD) service, BookMyShow Stream.

So far, Google and Apple have TVOD platforms in India, where users could watch individual titles by buying or renting them.

BookMyShow Stream will be the first Indian service to follow the similar model to offer handpicked, curated library, customised to subscribers’ viewing patterns.