Exclusive: FirstCry’s early investors look to sell stake at $2.1 billion valuation

Mumbai: FirstCry’s early backers are looking to sell about 7-9% stake in the baby and mother care products retailer for $180 million in a secondary transaction that will value the company at $2.1 billion, three people with knowledge of the development said.

The valuation being ascribed to BrainBees Solutions, which runs FirstCry, is almost double of its previous funding round.

Japan’s SoftBank Vision Fund, which picked up 40% stake for $400 million in a Series E funding round in 2019, is the largest stakeholder in the decade-old company, which was valued at around $1.1 billion during the time of the investment.