Disney opens online store in India
After making a successful foray into the streaming service with Disney+Hotstar earlier this year, the American mass media and entertainment conglomerate The Walt Disney Company has opened the lucrative online marketplace ShopDisney in the subcontinent.
Disney’s e-commerce site offers a wide range of articles based on popular animation and movie franchise themes such as Marvel Avengers, Spider-Man Mickey, Lion King, Frozen, Star Wars, Pixar, and others.
“With shopDisney, our endevour is to bring genuine Disney licensed products inspired by our stories and characters to every household in the country. shopDisney will extend the magic of Disney and be a truly immersive experience for kids and families wherever and whenever they want,” Sanjeet Mehta, Executive Director and Head, Consumer Products, Disney India, said in a statement