Mitron TV announces new leadership appointments

Indian short-format video app Mitron TV announced the expansion of its leadership team with two new hires on Thursday.

Ex ByteDance executive Shyamanga Barooah has joined the platform as head of content strategy and former ET journalist Biswarup Gooptu has joined as the head of partnerships and policy.

Barooah was the content operation head of Helo and chief editor of News Republic, which is part of ByteDance, the parent company of TikTok. Mitron TV said in his new role, he will be responsible for developing and optimizing a tailored content strategy, whilst driving content practices for internal and external stakeholders.