Apple sets festive tone with date for much-anticipated India online store

MacBook enthusiast Palash Samanta in Bengaluru bought a new 16-inch Mac from Amazon India last December. His shiny new machine has performed beyond his expectations and he is a contented consumer. But not being allowed to configure his work station the way he wants to has left him frustrated.

Thousands of other Indian consumers like Samanta have had to settle for Apple’s predetermined configurations because the technology giant has kept many of its key services away from the local market for years. But that’s set to change.

Apple is ready with its entire bouquet of services and offerings for consumers in India through its much-anticipated online store from next week.