Netflix tools up in SE Asia as Disney+ Indonesia launch sets scene for streaming battle

SINGAPORE: U.S streaming giant Netflix is ramping up its mobile-only subscription plans in Southeast Asia and expanding local content, senior executives told Reuters, just as arch-rival Disney arrives in the fast-growing market.

The world’s biggest video streaming platform by paid customers, Netflix told Reuters more than a million of its nearly 200 million subscribers around the world are in Southeast Asia, home to around 655 million people. But the market is ripe for rapid growth, analysts say, with the Disney+ Hotstar launch in Indonesia next month set to become a key battleground.