Samsung brings ‘Made for India’ AltZLife private mode for Galaxy A71, A51

World’s leading smartphone maker Samsung on Monday (August 10) launched the ‘made for India’ feature AltZLife for a couple of its popular phones.

Samsung ‘AltZLife’ is a private mode feature that promises to protect sensitive information from public view. It was developed by young engineers at Samsung R&D Institutes in Bengaluru and Noida using insights from consumer research.

“According to the research conducted by Samsung, 79% of Gen Z consumers admit to having content such as images, applications and private chats on their smartphones that they do not want family or others to see. In addition to this, they also want to hide the fact that they have things they do not want to share,” the company said.