Covid-19: JioSaavn to organise Facebook sessions to help artists’ revenues

Music streaming app JioSaavn said it is taking initiatives to offer alternate revenue streams to artists to keep live music thriving amid the coronavirus pandemic that has led to closure of live performances.

During April, and possibly longer, a series of independent artists will take to the virtual stage for 20 to 30-minute sets on JioSaavn’s Facebook Live, it said in a statement on Thursday. The audio recording of each session will also be hosted as an album for streaming within the JioSaavn app. All the revenue generated from these streams will go directly to the artist, it said.

Additionally, while the live streams will be free, fans will be given a “pay what you want” option through ticketing site Paytm Insider, it added.