Oppo weaves growth strategy around ‘Make in India’ drive
New Delhi/Shanghai: Chinese tech giant Oppo is looking to cash in on the “incredible” opportunities thrown by untapped millennial population in the Indian market and charting out strategies to back the government’s ‘Make in India’ mission by extending support to startups and bringing India-centric innovations.
Keeping ‘Make in India’ mission at the core of its growth strategy, Oppo is aiming to manufacture 100 million smartphone units locally by the end of 2020 and bring world-class technological products that meet the needs of the ever-evolving Indian consumers.
With fast-changing technology landscape in India, Oppo is also shifting its focus towards next generation innovations like 5G and Internet of Things (IoT) to drive its next leg of growth in the country.