Alibaba Group has 960 million global active users

Bengaluru: China’s e-commerce major Alibaba Group now claims to have over 960 million annual active users across its digital apps and products targeted at consumers, according to the company’s chief executive officer Daniel Zhang.

Alibaba Group currently has multiple China-focused e-commerce platforms including Taobao—a live-streaming app for merchants to sell and market long-tail goods, and Tmall, which is an online business-to-consumer (B2C) retail platform largely used small merchants. Alibaba also operates two different online-to-offline (O2O) retail businesses, including Freshippo and Tmall Supermarket.

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