E-comm can boost consumption, bring about good economic activity: Flipkart

Walmart-owned Flipkart on Monday said it does not see its sellers or consumers tightening their purse strings during the festive season ahead and expressed confidence in clocking strong sales this year with demand being driven by Tier II and III markets.

Speaking to PTI, Flipkart Group CEO Kalyan Krishnamurthy said this year’s edition of The Big Billion Days (TBBD), which will be held from September 29 to October 4, will see the company taking its “expansive selection to about 19,000 pin codes in the country”.

“We believe e-commerce has the potential to boost the consumption story and bring about good economic activity… We do not see our sellers or consumers tightening their wallet strings, in fact there is a great deal of festive frenzy that has kicked in,” he said when asked if there were signs of a slowdown being seen.