India needs to reduce ecommerce restrictions to revive economy: Amazon executive

Hyderabad: India needs to encourage ecommerce and reduce red tape to help small businesses sell online and export goods to help revive sagging domestic economic growth, a senior Amazon.com executive said on Wednesday.

“There is so much opportunity to just let ecommerce thrive versus trying to define every single guard rail under which it should operate,” Amazon’s India head Amit Agarwal told Reuters, ahead of the launch of Amazon’s biggest campus in the world in the southern Indian city of Hyderabad, on Wednesday.