Sony sticks to 4K, scales up its premium TV line-up with A9G, A8G OLEDs

Sony’s top-of-the-line visual entertainers of 2019 are not 8K. The Indian market it not ready for them, the Japanese believe. Koreans have a conflicting point of view. Samsung launched their beautiful, mammoth and exorbitantly priced 8K TVs in June, while LG refreshed its AI ThinQ range of TVs last month with resolutions maxing out at 4K. It’s all very confusing. Do we need 8K, or not?

To cut the long story short. Most of us don’t. In the absence of any real 8K content out there, Samsung TVs can scale up regular content to mimic 8K quality using AI. It’s not the real picture, but a very compelling upgrade for first adopters who wouldn’t mind spending upwards of Rs 10 lakhs (for 75-inches and above).